When customers cancel subscriptions with us, I’ll shoot them an email asking why. The most surprising reason for cancelling Trck.me, is time.
It’s not an unusual reason either. And I get it, I sign up for things and don’t have the time to really try it out so I’ll cancel them too. But tracking is critical for business.
You need to be tracking. Without tracking you are literally wasting money on advertising. Even if you only use free methods, you are wasting time advertising with those methods.
Consider this: You could be spending hours on a method that is bringing no results. As a result you don’t have time for tracking or other important things that could be giving you results. You could be struggling for no reason at all.
So here’s what I want you to do. I want you to start tracking today. Even if it’s just grabbing a tracker URL. It’s a start. It’s farther than you are now. Then a few days from now take the next step and split test ads, or even track your conversions.
Just don’t keep procrastinating on tracking. Don’t do it, you’re wasting time and money!