Writing Good Content

If you want to drive people to your website, you can’t just rely on tips to get it known. If you have bad content, they’ll come, they’ll leave, and they’ll remember to not come back.

Writing good content isn’t too hard. Below I’ve come up with a list of guidelines for you to pick and choose from.

• Write about topics you know about.
• Write about problems you’ve accountered, and how you got through them.
• Write about things you are learning, as you learn them.
• Write about articles you’ve read, with your own input or take on it.

The key is to write from experience. If you ramble on about something you don’t know about, your readers will catch on. They’ll start to notice and they’ll stop reading. Of course, there may be certain areas where this isn’t true, but for the majority of topics and audiences it is.

So what happens when you’ve run out of ideas? Well I’ve got a couple of ideas of my own on how you can come up with what to write.

• Read the comments by your users. If they ask questions, or make remarks that they didn’t know about something, try to fill them in.
• Track what your users are searching for, especially the ones that don’t return any results. I use a plugin, Search Meter, to do this for me.
• Search for topics that interest you. Find blogs and articles that talk about your interests, and write your input on them. Many times a good article can even spark thoughts in a totally different direction.

So there you go, start writing some good content! Then when you are done, try posting it in sites like digg. Then you’ll really know if it is good or not.