Trying Something New

by Tim on May 20, 2009

So I added TextAds to StartXchange almost 2 weeks ago now, and today I decided to try something new..  When you type in the text chat and submit a message, it'll update the TextAd as well.

My thinking is after you send a message, usually you wait to see if there is a reply. So the new TextAd should catch your attention more. And if you just sent a message, chances are you weren't interested in the ad previously there.

Will be interesting to see how this plays with results. I've seen this kind of ads changing on Pandora, where the ads stay the same until you click pause or thumb up or down a song etc. It's a great idea because then you aren't paying for new impressions unless you know the person is interacting with the page!

{ 11 comments }

Michael Coursey May 20, 2009 at 11:37 am

Tim,

Sounds like a great idea! Would be interested in how it works out.

Let us know about results as that sounds like it could be really useful.

Mike C.

stephen c May 20, 2009 at 11:55 am

Adding or trying new things is the sign of an active owner. Nice to see a uniqueness to yours.

stephen cs lastest blog post..Student Loan Consolidation

Rob P Cruisin May 20, 2009 at 12:17 pm

Innovative thinking if only everyone had the chat on. Still reckon the text ads will get more views on the bottom surfbar. Bonus 4 u Tim is if they ran on both sides you are burning them off twice as quick.
It is great that you are always trying something new.

Tim May 20, 2009 at 8:08 pm

Thought about that, but the bottom bar isn’t really grabbing too much attention IMO.. But I might be willing to try it..

Jimmy Adames May 20, 2009 at 2:30 pm

Hi Tim.

Is always great to see owners who don’t stop coming up with great ideas that benefit their members.

Thanks!

Jimmy Adames

Les Stevens May 20, 2009 at 3:45 pm

Tim,

Interesting, have to wait and see how this one works when I start surfing.

Keep the ideas going though it is what makes SX a fun place to be.

Les

Les Stevenss lastest blog post..Push Button Extreme

Elizabeth Brewer May 20, 2009 at 3:47 pm

What a unique idea! I appreciate your consideration in making my impressions count. You are right about most people not paying attention to text ads. Please give us results on this. Thanks.
Bee Brewer

Elizabeth Brewers lastest blog post..Dream big dreams and make them come true

Shirlene May 20, 2009 at 6:12 pm

Has it been 2 weeks already??? WOW !!!! Way to go Tim YOU ARE the best!!

Shirlene

Leah May 20, 2009 at 10:43 pm

Can you put in your Twitter username and follow everyone on that list – 65 of them – or do you have to that manually, one by one.

Its too easy to miss one in that list – they all starting looking the same after awhile. Where the machine??

Tim May 21, 2009 at 9:28 am

One by one. Some day I’ll make it automagical ;-)

Colin May 22, 2009 at 11:15 am

When I compare the text ads and banner ads on other traffic exchanges I see a very very low clickthru rate. Actually I liked StartXchange more because you did not bother with something which has little benefit. Perhaps I am wrong?

Colins lastest blog post..A little off topic but do not be scammed by Vinefire

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