Improving Your Traffic Exchange Series

This entry is part 1 of 1 in the series Improving Your Traffic Exchange

I was looking at my Skribit list of suggestions, and the biggest seems to be the one about Improving Your Traffic Exchange.  So I’m going to begin a series on this and the first thing I’m going to talk about is displaying statistics.

When you see a traffic exchange that has 129 members surfing, you instantly know there are people there that are using the site! But likewise if the number is 0, you know nobody is there!

This is a big problem for new exchanges. The whole point is you want to offer advertising, but if you have nobody there yet, very few are likely to join! So what do you do? Simply don’t show the statistics until they are worth showing!

Your whole goal is to bring in more people so you have a better exchange to advertise on. So rather than display stats that turn people away, display information about your site that gets people to join! What are the PROs about using your exchange - what sets it apart?

Now before you go calling this unethical..  It isn’t! You aren’t faking the numbers, you are simply not displaying them. They are only a distraction until they are big enough to show. How big is entirely up to you, but nothing is worse than seeing someone boast their exchange has 0 people surfing!

:: (5) Comments :: Traffic Exchanges :: Permalink

5 comments

  1. See my profile on MyBlogLog.com! Nick Grimshawe (nicknick90) Says:
    July 18th, 2008 at 11:32 am

    Hi Tim, I don’t run a traffic exchange but I surf and love the info you provide. I like to look behind the scenes and you bring a sense of that to this blog.

    I believe in reading widely all around the industry you participate in. I don’t have tons of time for this so I tend to rely on sources I grow to trust. So to day reading your blog paid off because you said Skribit which Ihad not come across (where have I been?). A quick google took me to the site. Oh look a possible new tool.

    thanks

    Nick

    [Reply]

  2. See my profile on MyBlogLog.com! vdhbiz (vondi) Says:
    July 20th, 2008 at 5:32 am

    Hello Tim

    That is a real problem for new started
    TE’s.

    If they do now show the figures of members and urls and sites shown,
    people may think this is not a serious
    TE.

    And it does not make sense to show one hundred members. nobody will
    join -:)

    So new TE owners have to go the hard way of getting their TE seen -:)

    [Reply]

  3. See my profile on MyBlogLog.com! Scott Says:
    July 21st, 2008 at 3:43 am

    I love stats and I show them as much as possible.

    I even did this when I had next to no members :P

    [Reply]