How to Advertise Blogs on Traffic Exchanges

So you’ve got a blog, and you want people to subscribe to it. You stick it in a traffic exchange, you get a bunch of comments, but no subscribers. What went wrong!?

What ends up happening (and this is how I tried it before my current method, shame shame..) is your readers are temporary. They’ll only come back if you assign enough credits and it happens to randomly pick them to view your page again.

On top of that there really only is room for one action. What happens after a surfer looks at the content? They might leave a comment, great! Or is it? After they leave that comment they’ll most likely see the counter is down and click to view the next page. Gone forever.

Really, what you should be doing is making a lead capture page. Make that one action them entering their name and email address into an opt in form to subscribe to your newsletter. I use Aweber for mine, because you get complete flexibility. If you are on a budget you can use Feedburner (free but very limited features).

Now you might not get as many subscribers as you did comments sticking your full post into rotation, but those subscribers are yours. They’ll be way more loyal and worth it in the long run. (I know it’s more fun when you get comments, but loyalty brings long term commentators you’ll get to know).

:: (12) Comments :: Traffic Exchanges :: Permalink

12 Responses to “How to Advertise Blogs on Traffic Exchanges”

  1. Bo says:

    When you make the lead capture page are you making a typical lead capture page with a sign up form or are you using part of your blog content on the lead capture page with a sign up form.
    How about giving us a URL or your lead capture page so we can see an example of what you are talking about.

    Tim once again thank you for a good idea to use in our business. I can always count on you to get the wheels turning and give me more work to do.
    Bo

    Bos lastest blog post..You Need To Read This And See What I Found

  2. Eddie says:

    Great tip Tim! I see people promoting their blogs in TE’s all the time, and I know that’s not working.
    I was about to start my own blog,then it hit me,how can I promote it effectively.The tip you just gave me
    just solved that problem.

    I Really enjoy your reports,they have helped me a lot.
    Kind Regards,
    Eddie

  3. Thanks for this, Tim. I never thought about it quite like this.

    I have a subscribe link on my blog, but I’ll look into making a capture page for the exchanges.

    Michelle Schneiders lastest blog post..Getting Freebies Online

  4. I think that a landing page with an optin form is a great idea. Using a blog on a traffic exchange doesn’t give anyone time to actually read and enjoy the blog.

    Michelle Jayes / Online Income Opportunities

  5. Joining your exchange and reading your blog has helped me to understand more about using the exchange and furthering my cause Thank you Tim, This is one great idea as I have several blogs and I want to get them out there further.

  6. Hey Tim,
    Nice video on your capture page, very creative. I’m still trying to
    get a opt in on my blog, I’m not the technical one. Have a wonderful day,Timothy Millar

    Timothy Millars lastest blog post..JV Source

  7. Mary Elliot says:

    I read everywhere ‘use lead capture pages in TEs’ so it must be true - you can’t ALL be wrong!

    Thanks Tim, always interesting and informative.

  8. Well, I got the blog up. Now I guess it’s time to work on the LCP.

    I really need to look more into using video and audio, because I can definitely say that your videos always catch my eye.

    Travis Millwards lastest blog post..Blogging, here I am! - My official entry into the world of blogs!

  9. Margaret says:

    I don’t know what to do with a blog. What interesting things do you put in it?
    As usual, Tim you are very informative and once I get a blog going I will use a lead capture page.
    Thanks again

  10. bill says:

    As always TIm great info!!

    Thanks

  11. cofeman says:

    so Tim you have good blog< hope that my will be so popular too.Please come too my blog

    cofemans lastest blog post..Маленькие заметочки