Traffic Exchange Active Surfers Count
Yesterday I talked about Traffic Exchange Membership Numbers, and today I’m going to talk about Active Surfers! It may come as a shock to many, that not all active surfer counts are equal!
For instance, StartXchange uses 10 minutes, EasyHits4U uses 30 minutes, and most TCNTE exchanges list the past 5 minutes in the admin backend. [...]
Traffic Exchange Membership Numbers
This has been a topic brought up numerous times, regarding numerous exchanges. Sometimes people wonder why I Love Hits is so big, and StartXchange is so small, or any other exchange for that matter.
The reason is simple – some exchanges purge membership data and only count the number of member accounts that are currently saved. [...]
Even Annoying Sounds Get Clicks!
Well in my last page about Auto Playing vs Manual Playing Videos I proved that video that doesn’t auto play is really pointless, and that video that does auto play works great! At the end I mentioned that the video was not annoying so I wasn’t sure if that was part of it.
Of course many [...]
Are you a Surfer, or are you a Marketer?
My most recent heatmap testing revealed that having a video on a splash page that doesn’t auto play is kinda pointless. You’d do better off not having the video using up bandwidth, and using that space for something else! (or, actually, making it play, which does work! =P)
Today I want to bring up the topic.. [...]
Auto Playing vs Manual Playing Videos
Above are two heatmap tests, where you see colored dots is where people clicked. The brighter the dot, the more clicks there were. Both aren’t showing the video that was playing, because the test software doesn’t render it for the screenshot.
The left image is the one with the video set to manually play. That [...]
Splash Page Heatmap Testing
I haven’t heard of anyone doing Heatmap testing out there before, so I thought it would be fun to test some splash pages and see what happens.
My first is the SuperSurfer splash page that has a bit of auto playing sound. What’s interesting to note about this, is that people aren’t clicking the stop button [...]





