Banner Campaign Revisited

I created a banner campaign, and decided to give you the results so far. About 18 days of testing have happened so here goes!
StartXchange: 8763 Views, 32 Clicks, 0.36% CTR
I Love Hits:Â 2104 Views, 4 Clicks, 0.19% CTR
Traffic-Splash: 13,057 Views, 8 Clicks, 0.06% CTR
Out of those 44 clicks approx 4 subscribed, a 9% signup [...]

New Banner Campaign

Many people aren’t willing to give banners a try within traffic exchanges, and so I’m going to test it out. I’m a firm believer that the banners help brand, but what about the actual click-throughs and sign-ups? I’ll post in a few weeks how the results are, and will try a couple different exchanges [...]

Splash Page Results

I recently told you about two splash pages I created to advertise my blog. Well I’ve sent some traffic, and received some results. Quite interesting:
Splash Page 1:  2,376 Views, 36 Signups, 1.51% Ratio
Splash Page 2:  2,263 Views, 38 Signups, 1.67% Ratio
While splash page 2 did receive more signups, it’s interesting that it’s not a whole [...]

I Stole ShoeMoney’s Referrals!

So I didn’t actually steal them, but I could have! ShoeMoney recently posted about Best of the Web’s referral program. I was able to add the page he mentioned it on to my list of sites I own, without any problem at all:

Kinda scary, huh? Well I’ll be sticking to the good old fashioned links [...]

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Traffic Exchange Reach

I am now collecting statistical data on the reach of a traffic exchange. By reach, I mean what percentage of traffic exchange users as a whole does a particular exchange have.
This information is quite useful..  If you want to broaden the people you are advertising to, advertise more on an exchange with a greater reach.
The [...]

The flaws of tracking exchanges

Say you were coaching a basketball team. You had one guy that never scored, but the most assists on the team. Would you fire him?
That’s how I look at traffic exchanges and tracking. Or lack of. I say lack of, because how do you know which exchanges gave that click an assist?
Statistically they say someone [...]